Applied Intuition has introduced its latest innovation for the automotive sector: a next-generation end-to-end (E2E) white-box autonomy stack designed specifically for passenger vehicles. With this launch, the company is expanding its autonomy portfolio beyond commercial and industrial domains into consumer cars. The new product, SDS for Automotive, is a self-driving system (SDS) built to provide advanced driver-assistance system (ADAS) functionality today, with a clear pathway toward higher levels of autonomy in the future.
Purpose-built for automotive OEMs, SDS for Automotive delivers L2++ driver-assistance features that can evolve into L3 and L4 capabilities as technology and regulations progress. By offering a high-performance yet cost-effective solution, Applied Intuition aims to help automakers scale autonomy in a way that aligns with consumer expectations, regulatory requirements, and global competition.
At the heart of the system is an E2E architecture that unifies perception, planning, and control into a single cohesive platform. This integrated approach enables vehicles to demonstrate safe and human-like driving performance, while the white-box design ensures that automakers have full visibility into the system. Unlike black-box solutions that often limit transparency and customization, Applied Intuition’s stack allows OEMs to validate safety, integrate brand-specific experiences, and maintain greater control over how autonomy is implemented in their vehicles.
“Our vision is to enable every automaker to build vehicles that are not only safer and more capable but also continuously improving,” said Qasar Younis, co-founder and CEO of Applied Intuition. “As the industry enters a new era where vehicle intelligence will define the winners, SDS for Automotive gives OEMs the visibility, flexibility, and control they need to differentiate.”
The solution is designed to be hardware- and sensor-agnostic, making it compatible with a wide range of sensors, compute platforms, and ECUs. This flexibility allows automakers to tailor their autonomy stacks without being locked into a single ecosystem. It also enables manufacturers to deliver differentiated, brand-specific autonomy features across their lineups while still benefiting from Applied Intuition’s proven development and validation toolchain.
One of the standout aspects of SDS for Automotive is its ability to support continuous upgrades post-production. Automakers can deploy L2++ features at launch and then enhance them with new capabilities over time, ensuring vehicles remain competitive and aligned with evolving consumer expectations. By leveraging mass-market sensors and compute hardware, the solution also prioritizes real-world affordability, enabling OEMs to integrate advanced autonomy into mainstream passenger cars.
Peter Ludwig, co-founder and CTO of Applied Intuition, emphasized the company’s track record of building autonomy solutions across industries. “We built this on the same core technology powering trucks, mining equipment, and defense vehicles over nearly a decade. Every component is designed for safe deployment. With SDS for Automotive, automakers can meet today’s market demands while laying the foundation for tomorrow’s fully autonomous systems.”
By combining state-of-the-art E2E autonomy with the transparency and customization OEMs require, Applied Intuition is positioning SDS for Automotive as a platform that accelerates innovation, shortens time-to-market, and empowers automakers to create safer, smarter vehicles. The launch represents not just a product expansion, but a strategic step in enabling the automotive industry’s transition to intelligent mobility.