A recent survey conducted by the British automaker JLR has revealed a considerable lack of understanding among drivers regarding the functionality of advanced driving assistance systems (ADAS). According to the survey, 41% of drivers in the UK are unclear about the purpose and operation of ADAS features, such as automatic braking, and many are unable to identify the location of ADAS sensors on their vehicles.

The survey also uncovered that nearly one in five drivers are unaware that factors like dirt or ice on their vehicles can impair the performance of crucial ADAS features. This includes systems like autonomous emergency braking and reversing collision detection, which are designed to enhance safety on the roads.

In response to these findings, JLR has launched a campaign aimed at increasing driver awareness and understanding of ADAS technology. The company is working in collaboration with the UK’s Driver and Vehicle Standards Agency (DVSA) to update official guidance and driver literature. The goal is to provide more comprehensive information about the importance of maintaining these systems and to educate the public on how to ensure they are functioning correctly.

The survey provided further insights, revealing that 36% of drivers in the UK have experienced issues with their ADAS sensors due to dirt accumulation. Despite this, 20% of drivers indicated that they do not intend to clean their vehicles more regularly, even though they understand that clean sensors are essential for the proper functioning of ADAS. Additionally, 22% of drivers admitted that they do not wash their cars at least once a month, which can compromise the effectiveness of these safety features.

Thomas Müller, JLR’s executive director of product engineering, emphasized the importance of driver education in this area. He pointed out that road safety in Europe has significantly improved over the past decade, partly due to the widespread adoption of ADAS in new vehicles. However, he stressed that for these systems to work effectively, drivers must be knowledgeable about their operation and maintenance.

Müller noted that JLR is taking proactive steps to address this knowledge gap. In addition to including warnings in vehicle handbooks, the company is launching an awareness campaign to educate drivers about the critical role of ADAS. He also expressed satisfaction that the UK government is partnering in these efforts to enhance driver understanding and safety.