Intellias, a globally recognized engineering and consulting partner to automotive OEMs and Tier 1 solution providers, has announced a strategic partnership with Zeekr, a cutting-edge electric mobility technology company. This collaboration aims to enhance Zeekr’s software engineering capabilities across Europe, signaling a major step forward in the digitalization of the automotive experience.
Establishing a European Software R&D Hub
To support this partnership, Intellias has launched a new software research and development (R&D) hub in Krakow, Poland. This facility will serve as a cornerstone for delivering innovative software solutions tailored to Zeekr’s advanced mobility needs. The Krakow team will collaborate closely with Zeekr’s existing base in Gothenburg, Sweden, providing comprehensive software development services ranging from infrastructure setup and requirements analysis to solution implementation and testing.
Transforming the Automotive Experience
Zeekr is dedicated to reshaping how users interact with vehicles through digital innovation and customer-focused design. By integrating advanced location-based services, AI-driven voice controls, and a cloud-powered infotainment ecosystem, Zeekr aims to offer deeply personalized digital experiences. These innovations are designed to anticipate user preferences, adapt to individual needs, and keep pace with technological advancements.
The partnership with Intellias will allow Zeekr to accelerate its vision of transforming customer interaction with vehicles. “By entering into this partnership, the Intellias hub will act as an extension of our team in Gothenburg, accelerating our overall digital production capabilities and supporting customer co-creation,” said Giovanni Lanfranchi, CEO of Zeekr Technology Europe.
Lanfranchi also highlighted how a stronger European presence will enable Zeekr to not only deliver unique digital products for markets outside China but also quickly incorporate customer feedback into their offerings.
Key Projects Underway
Intellias is already engaged in pivotal projects for Zeekr, demonstrating the potential of this partnership. These projects include a custom navigation solution designed specifically for electric vehicles, a location recommendation system, and a ChatGPT-powered voice assistant to enhance in-car communication and functionality.
A Step Toward the Future
This partnership underscores Zeekr’s commitment to expanding its global presence and driving innovation in electric mobility. By leveraging Intellias’ expertise in software development, Zeekr is well-positioned to scale its initiatives, refine its offerings, and set new standards for customer-centric automotive technology.
Through this collaboration, both companies aim to push the boundaries of what’s possible in the automotive industry, paving the way for a sustainable, digitally enhanced future.
