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Mobileye and China's FAW Group Forge Strategic Partnership

Mobileye, a prominent player in the field of autonomous driving technology, and FAW Group, one of China’s largest and most influential automotive conglomerates, have recently unveiled an exciting new strategic partnership. This collaboration is set to leverage the unique strengths of both companies, encompassing software, hardware, and cutting-edge technology products. The ultimate aim? To deliver safe, enjoyable driving experiences to their customers by harnessing the power of innovation.

To kickstart this partnership, Mobileye, and FAW Group will initially focus their efforts on FAW’s renowned Hongqi brand vehicles. The driving force behind this endeavor is the integration of Mobileye’s SuperVision automated driving assist platform into key models of the Hongqi brand. This platform represents a significant step forward in the realm of automated driving, promising advanced safety features and a heightened driving experience for Hongqi brand vehicle owners.

One of the standout features of this collaboration is the introduction of Mobileye’s Chauffeur platform. This technology marvel has the capability to provide “hands-off, eyes-off” autonomy within predefined operational domains. This means that in certain situations, drivers can rely on the vehicle’s autonomous capabilities, allowing them to momentarily disengage from the task of driving and enjoy a more relaxed experience. However, the system is adaptive, requiring drivers to remain vigilant and ready to take control when needed, ensuring safety at all times.

The timeline for these exciting projects is as follows: Mobileye’s SuperVision projects are slated for deployment by the end of 2024, while the Chauffeur projects are on track for launch by the end of 2025. This gives us a glimpse of the not-so-distant future when these innovative technologies will become a reality for drivers of Hongqi brand vehicles.

What makes this partnership even more intriguing is the potential for its expansion across other brands within the FAW Group. While Hongqi takes the lead, the roadmap includes the gradual integration of Mobileye’s platform solutions into other brands under the FAW umbrella. This move signals a commitment to advancing autonomous driving technology across the entire group, ultimately benefiting a broader spectrum of customers.

Beyond the immediate projects, Mobileye and FAW Group are engaging in comprehensive discussions to explore additional avenues of cooperation. This underscores the depth and breadth of their partnership, highlighting a shared commitment to innovation and the advancement of autonomous driving technologies. The future holds exciting possibilities for what these two industry giants can achieve together.

In the words of Prof. Amnon Shashua, President and CEO of Mobileye, “FAW’s selection of Mobileye for this venture underscores the magnitude of this collaboration.” He goes on to express the immense potential of this partnership, emphasizing the combined expertise of FAW’s seven-decade legacy and Mobileye’s world-class technology. Prof. Shashua envisions a future where autonomous driving enhances transportation safety, convenience, and accessibility on a massive scale, not just within China but beyond its borders.

Mr. Qiu Xian Dong, Chairman of the Board of Directors and Secretary of the CPC FAW Group Committee, echoes this sentiment. He highlights the core objective of this collaboration: to deliver cutting-edge Advanced Driver Assistance Systems (ADAS) and Autonomous Vehicle (AV) solutions to the Chinese market. Mr. Dong emphasizes that this partnership will not only strengthen the existing relationship between the two companies but will also mark the beginning of Mobileye’s integration into the Hongqi brand, with the potential for expansion across the entire FAW Group.

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